Skip to content

Product photography checklist before you launch on Amazon.ae or Noon

By Tasweer studio team · Last updated · 7 min read

TL;DR

  • Plan 6 to 8 images per SKU: a compliant white main image, back and side angles, a detail, a scale shot, a lifestyle frame and an infographic.
  • Check main images against each marketplace: Amazon.ae wants pure white (RGB 255, 255, 255) with the product filling about 85% of the frame; Noon wants JPEG at least 660 px wide, under 10 MB.
  • Name files consistently; Amazon's bulk image convention uses the ASIN or SKU plus a code such as MAIN, PT01 or SWCH.
  • Shoot every colour variant with identical lighting and framing, and book A+ content once the core images are done.
  • Allow about two weeks from sample delivery to upload; ecommerce Signature is delivered 3 days after the shoot, from AED 3,200 for up to 40 products, excl. 5% VAT.

Before you launch on Amazon.ae or Noon, plan 6 to 8 images per SKU, check every main image against each marketplace's rules, name files consistently, shoot colour variants identically and leave time for A+ content. At our Dubai studio, launch-ready images start at AED 1,800 for up to 20 products, with Signature delivered in 3 days.

What should you prepare before a product shoot?

Most reshoots come from preparation, not photography. A clear SKU list and clean samples save time on the day and in retouching.

  • SKU list with product names, variants (colour, size), quantities and barcodes or ASINs if you have them.
  • Marketplaces and channels: Amazon.ae, Noon, Namshi, Shopify, Instagram.
  • Clean samples: stickers and price tags removed, garments steamed, packaging undamaged.
  • Spare units for fragile, consumable or easily marked products.
  • Bundle contents: everything that ships in the box, laid out together.
  • Reference images: competitor listings or brand images you like.
  • Key selling points per product, for infographics and A+ content.
  • Category rules checked in Seller Central and Noon Seller Center.

Which shots does every SKU need?

Plan 6 to 8 images per SKU. Amazon staff recommend at least six images and one video per product, and Noon recommends at least three images showing different angles, sizes and textures.

SlotShotNotes
1Main image on pure whiteFront view, product only, no text
2Back or side angleShows shape and construction
3Second angle or top viewPorts, closures, soles, labels
4Detail close-upTexture, stitching, material, finish
5Scale shotIn hand, on body or next to a common object
6Lifestyle frameProduct in use, in a real setting
7InfographicKey features or dimensions
8What's in the box or size chartReduces returns and questions

Noon expects a set order: front, back, side, other angles, details, then usage. Uploading in a different order is listed as a rejection reason. For more on counts per marketplace, read how many images a product listing needs.

How should you name product image files?

Pick one convention and use it for every file. For Amazon bulk uploads, the established convention is the ASIN or SKU, a full stop, a variant code and the file extension. An Amazon seller forum post gives examples such as an ASIN followed by .MAIN.jpg and .PT02.jpg.

CodeMeaning
MAINMain image shown in search results
PT01 to PT08Additional images, in display order
SWCHColour swatch image

We confirmed this pattern through an Amazon forum example and third-party guides, not a public Amazon help page, so check the "name your image files" help page in your Seller Central account. For Noon and Shopify, a readable pattern such as sku-colour-view.jpg keeps uploads organised.

How do you handle colour variants and bundles?

Shoot every variant with identical lighting, angle and framing, so shoppers can compare colours fairly. Inconsistent variants look like different products and can lead to returns when colours do not match.

  • Same camera position, lighting and product size in frame for every colour.
  • Colour-matched to the physical sample, not to the screen.
  • A main image for each variant that has its own listing or child ASIN.
  • Swatch images if your listing uses them.
  • Bundles shown complete, with everything that ships; Noon asks for the full bundle in the primary image.

How do you check images are compliant before upload?

Run every main image through a quick check against each marketplace. Amazon staff describe the main image rules as a pure white background (RGB 255, 255, 255), the product filling at least 85% of the frame, and no added text, logos or watermarks. Noon's seller help centre asks for JPEG files at least 660 pixels wide, under 10 MB, in RGB or sRGB, with a front view on pure white (light grey for fashion), outside packaging, with light shadows only.

CheckAmazon.aeNoon
BackgroundPure white, RGB 255, 255, 255Pure white; light grey for fashion
Product sizeFills at least 85% of frameFills 70 to 80% on alternate images
Text and logosNone added on main imageNone on primary image
PackagingProduct being sold onlyProduct outside packaging
FileJPEG preferred, over 1,000 px for zoomJPEG, at least 660 px wide, under 10 MB
OrderMain firstFront, back, side, angles, details, usage

Check the background with an eyedropper tool; our guide to white background product photography explains why off-white fails. Full rules are in our Amazon.ae image requirements and Noon image guidelines.

When should you plan A+ content and infographics?

Plan them at the same time as the shoot, even if you build them later. A+ content is available to brand-registered sellers on Amazon, and its modules need lifestyle and detail images in specific shapes, so shooting with A+ in mind avoids a second session.

  • List three to five key features per product for infographics.
  • Decide whether you need Arabic text overlays.
  • Shoot extra lifestyle and detail frames with space for text.
  • Plan a product video if you are eligible; Amazon's seller guide says it requires a Professional account and at least three months of selling history.

Our A+ content and infographics service starts at AED 800 for 3 products with 5 infographics each, and Signature is AED 2,200 for 8 products with A+ modules, excl. 5% VAT.

How long does it take to get launch-ready images?

Allow about two weeks from sending samples to upload, depending on SKU count and how quickly you approve selects. Only the 2 to 3-day package delivery and 48-hour rush below are our published terms; the other times are planning estimates.

StepPlanning estimate
Brief, SKU list and quoteSame day on WhatsApp
Pickup or sample drop-off1 to 3 days
Shoot day1 day for most batches
Retouching and delivery3 days on Signature, 2 on Heirloom, or 48 hours with rush
Your review and upload1 to 3 days

Ecommerce photography starts at AED 1,800 for up to 20 products on white, and Signature is AED 3,200 for up to 40 products on white and styled backgrounds, with free Dubai pickup and return. All prices exclude 5% VAT. Compare tiers on our packages page, send one product for a free edit, or request a quote with your SKU list.

Frequently asked questions

How many images do I need to launch on Amazon.ae?

Amazon staff recommend at least six images and one video per product. A practical launch set is a white main image, two or three angles, a detail, a scale or lifestyle image and an infographic.

How should I name image files for Amazon?

For bulk uploads, Amazon's convention is the ASIN or SKU, a full stop, a variant code and the file extension, for example the ASIN followed by .MAIN.jpg or .PT01.jpg. Check the current list of codes in your Seller Central account before a large upload.

What do I need to send to the studio before the shoot?

A SKU list with names, variants and quantities, the marketplaces you sell on, clean samples with stickers removed, spare units for anything fragile, and any reference images. We confirm a shot list before the shoot day.

Can one shoot cover both Amazon.ae and Noon?

Yes. We shoot square masters on pure white and export to each marketplace's spec. The main difference is fashion, where Noon recommends a light grey background and on-model shots for adult apparel.

Do I need A+ content before launch?

Not to go live, but it helps. A+ content is available to brand-registered sellers on Amazon. Many sellers launch with a full image set first and add A+ modules once the core images are approved.

How fast can I get launch-ready images in Dubai?

Ecommerce Signature is delivered 3 days after the shoot and Heirloom in 2 days, with a 48-hour rush available as an add-on. Free pickup and return across Dubai is included on Signature and above.

Sources

  1. Amazon Seller Forums: Listings Lounge, Product Image Requirements (Amazon staff post)
  2. Amazon Seller Forums: Need help updating your MAIN images to a white background? (file naming example)
  3. eDesk: Amazon image naming conventions (third-party guide)
  4. noon Seller Help Center: Image requirements and rejection reasons for the seller SKU
  5. Sell on Amazon: Let Amazon product videos show customers what images can't

Marketplace rules and regulations change. We review this guide regularly; check the source before you rely on a detail.

Related services

More guides

WhatsApp us, reply within the hour
WhatsAppFree edit