Every facet, every reflection, controlled.

How do you photograph jewellery for Amazon.ae?

Amazon.ae main images need a pure white background with the piece filling most of the frame, and no props, text or watermarks. For jewellery that means shooting each piece upright and sharp from front to back, usually with focus stacking, then cleaning the background to pure white without cutting into delicate edges like prongs and chains.

Alternate images should then show the piece from the side, a close-up of the stones and setting, and the piece worn or with a scale reference so buyers understand its size.

How do you make diamonds sparkle without blowing out the metal?

Diamonds need small, hard points of light to create fire; polished gold needs broad, soft light to look smooth and rich. We balance the two by building the light in layers and, where needed, combining exposures so the stones sparkle and the metal keeps its tone. White, yellow and rose gold are each checked against the real piece.

Do you photograph watches too?

Yes. Watches use the same controlled-reflection approach: the crystal is kept clear of distracting reflections, the dial is lit so indices and text read sharply, and the hands are set in a clean position. Bracelets and straps are photographed to show links, clasps and texture.